How Brandwood Global is Disrupting Hollywood

Brandwood Global, the first cloud-based software system to connect content makers with brands to form product placement, integration and sponsorship deals, was recently featured in The Drum, a global media platform and Europe’s largest marketing website. Why? Read on…

About Brandwood Global

Brandwood Global, the world’s first global online marketplace for branded entertainment, was founded in 2014 by industry veterans Stephanie and Larry Weier. Both have deep and impressive Hollywood experience, including many years with Universal Studios where they built the model of handling and executing brand and entertainment deals.

Stephanie and Larry are credited with doing deals on thousands of projects including film, TV and digital content, and used their backgrounds and love of technology to build an original model for the studio, which was subsequently purchased. Stephanie then started Clearance Domain, a rights permission and product placement agency, which became the Domain Group in 2010. She started working on a new entertainment technology company, Brandwood Global, in June 2014, developing a proprietary platform that matches the right talent and projects to the right brands.  

Menlo Technologies and Brandwood Global

Menlo Technologies built Brandwood’s cloud-based software system to facilitate interaction among global brands with film, digital content, gaming, and event producers.

“Brandwood Global is a unique and disruptive technology in the brand integration arena. This presents an exciting opportunity for us.” said Gary Prioste, CEO of Menlo Technologies.“Both Larry and Stephanie bring stellar reputations and technical experience to their vision for Brandwood and we look forward to breaking new ground with them”.

But enough about Menlo…more about Brandwood

“We’re not against Hollywood at all,” said Stephanie Weier, CEO and co-founder, speaking to The Drum. “And we’re not trying to rebuild Hollywood; we’re looking to build a new Hollywood — one with a much more level playing field where all levels of creative people and brands have a shot to be successful.”

Learn more about Brandwood Global by reading their exclusive interview with The Drum.

 


Menlo Technologies is a global services company specializing in cloud integration, data analytics and mobile technology that will transform the way you do business. We’ve built strategic partnerships with top-tier pioneers in the tech industry including Microsoft, Dell Boomi, Salesforce.com and Looker. Our blended delivery model provides a framework for exceeding customer expectations in all dimensions – quantity, time and cost.{{cta(‘780701c2-3840-480b-ae7e-d6c329be15a1′,’justifycenter’)}}